Tuesday, July 4, 2017

Reblog: Driven to Achieve

With a mobile model and flat fees, Fibrenew is differentiating itself in the franchise market



Michael and Dianna Carter, of Loudoun County, Virginia purchased their Fibrenew franchise in 2001 and have since developed strong relationships with car dealerships and thus built a successful business restoring leather, plastic and vinyl materials for the automotive industry.

After moving out of the telecommunications sector into role of driver at UPS, Michael was keen to find the perfect self-employment opportunity. He found it with Fibrenew, a franchise that fit both his lifelong passion for cars and a desire to be able to enjoy his growing family.


“When my wife and I first considered a Fibrenew mobile franchise, we realized we could have both the financial freedom we sought and the flexibility to be available to our kids’ little league schedules, riding lessons and concerts at school,” says Michael.

It was the flexibility of Fibrenew’s mobile business model, which allows franchisees to build a business around their schedule, that attracted Michael and his family to Fibrenew. This, along with the flat-fee, no-royalty model secured their decision to begin their new venture with the brand.


Michael recommends that anyone interested in purchasing a franchise clearly understands the financial possibilities and challenges inherent in the system of the franchise they are researching. Fibrenew, because of the flat-fee model, doesn’t penalize growth; the earning potential is, therefore, unlimited and this allows the business to grow easily and in a variety of ways. For Michael, this has included adding a full-time technician this year, lending more flexibility and freedom to the family. It also includes part-time work for his 16-year-old son that fits around his school schedule.

“Fibrenew, because of the flat-fee model doesn’t penalize growth; the earning potential is, therefore, unlimited and allows the business to grow easily and in a variety of ways”

Michael’s expansion now includes branching out beyond automotive into medical offices and upholstery work in the commercial and residential industries. While he’s long been in love with the car industry Michael recognizes that, after a decade of establishing solid growth, there is still financial opportunity and growth in each of his territories by adopting new products and niches that Fibrenew caters for.

“Opportunity grows with us. Fibrenew allows me to build a business where I’m most comfortable, but also fully supports and provides a platform for me to push myself further,” says Michael. Click here for more the continuation of the interview!

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